Main Article Content
Abstract
Women entrepreneurship has a vital role in industrial development. India has been considered as the land of entrepreneurs. The general perception of the Indian society towards the women is that people consider them as home makers. When we talk of women entrepreneurship the topic gets neglected due to the stereo typed mentality but this scenario is changing in modern India women are also taking part in entrepreneurial activities, now we are talking about gender equality which is irrelevant without economic independence, because these two go hand in hand. Though the activities carried out in entrepreneurship are similar for men and women both but the challenges and hurdles a women face are way more different from that of men the situation get worst when we consider rural women entrepreneur. This study is an attempt to highlight such challenges which are faced by rural women entrepreneur in particular in their way to entrepreneurship. This research will also discuss the area of opportunities for rural women entrepreneurship.