Main Article Content
Abstract
The economic development of any country depends upon the well-organized financial system. The financial system is a broader term which brings under two fold the financial markets and the financial institutions which support the system. The system main objective is to mobilized the savings in the form of money and monetary assets and invest them effectively to productive ventures. To ascertain the factors influencing investors towards stock market decision and identify the perceptions of investors for factors affecting volatility towards stock market. The data collected for the project study is a small group of respondents with a limited sample size of 100. Data and information collected from the respondents are based on their opinions and knowledge. Research is to find the factors that influence investor’s perception towards stock market decision. This study research design is descriptive research has been used as research design Sampling tools and techniques Percentage analysis and convenience sampling has been used. Sample Size & Data Collection. Hence, majority of respondents rated ROI very high. Every investor should be very cautious in market trend or risk while investing. The main factors influencing investments are the return on investment and for the short-term profitability.