Main Article Content
Abstract
Investment is an activity of product or commodities purchased nowadays to
be utilized in future or at the days of crisis. Planning scores a vital role in Financial
investment. There are various types of Financial Contrivances. A personage may invest in
any of the following like Capital markets which includes Stocks, Equities, Bonds, Mutual
Funds, Titular investments like Fixed Deposits in various financial institutions, PPF’s,
Postal department, Life Insurance, Real Estate, commodities market and so on. Financial
investment controls an individual’s spending pattern and increase the habit of savings. The
primary data for this study is collected by using simple random sampling method with the
sample size of 53 salaried personages through a structured questionnaire. This paper is
discussed about the investment preference of salaried individuals of various sectors.
With an expectation of generating high returns over an amount of time and certain levels
of risk, they may invest in different financial products. The present study is a shot to
analyse the investment penchant of salaried personage towards monetary products.