Main Article Content
Abstract
The present study is undertaken the context of agriculture marketing sector and intends to sustainable future for development of Agriculture Marketing. The paper focuses on marketing of agriculture and has three main objectives to move forward with this. 1. To have an overview of the agricultural marketing present in rural area. 2. To identify development of Agriculture Marketing and its Sustainable Future in Rural Area. 3. To comprehend the opportunity of Agriculture Marketing in Rural Area.The present paper discusses existing agricultural marketing practise, its development and draw backs and suggest the new marketing opportunities. The research depends upon content analysis which is based on the secondary sources of information. In this research paper we discuss about its reach and establishment in rural areas and how this Agriculture Marketing can play an important role in rural development. The study demonstrates that Agriculture Marketing can become instrumental in rural development.