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Abstract
Kerala State Financial Enterprises (KSFE) is a Miscellaneous Non-Banking Financial Company(NBFC) and is fully owned by the Government of Kerala. KSFE is the only Chitty Company owned by the Government in the Whole of India.Chitty is the main product of KSFE.It is a unique financial product, which blends the advantages of both investment and advance.It is a risk free safe haven for the public as KSFE conducts onlychitties. It is fully governed by the provisions of Chit Fund Act 1982.The instalment per month for chitties range from Rs 1000 to Rs 500000 and the usual duration of chitties are 30 months,40 months,50 months ,60 months and 100 months.Other schemes include Loans and Advances,Depositschemes,fee based activities and securities.Although Chitty is in essence a loan / advance scheme,forsubscribers whose chitties are not getting prized and at the same time they are in need of money ,relief has been provided by two loan schemes built within the chitty schemeViz .Chitty pass book loan and new chitty loan. KSFE offers other loans /advances schemes,comparable to those given by Banks and other financial institutions, and the same includes –Gold loan scheme,Reliable customer loan,Consumer/Vehicle loan,Special car loan,New housing finance scheme ,Flexy trade loan,Tax planning loan scheme ,fixed deposit loan scheme,Sugama ( Akshaya ) overdraft scheme,Vidyadhanam education loan scheme and KSFE Haritham loan scheme.Deposit schemes include Fixed Deposit,Short Term Deposit,Sugama Deposit (Which is similar to the savings deposit in banks),Chitty security Deposit –in-Trust and Sugama security account.Fee based activities of KSFE are Western Union Money Transfer and Xpress Money Transfer.From Chitty subscribers and customers who avail loans /advances of KSFE,KSFE accepts various types of securities which include Fixed deposit with KSFE or approved banks,Banksguarantee,NRID deposits,LICPolicies,National saving certificate(NSC),Kisanvikaspatra (KVP),Chitty pass book of Non-prized chitties ,Gold security ,Post –dated cheques,Personal surety and property security.This study is on customer satisfaction of chitty business of KSFE with special reference to Kottayam District.