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Abstract
Environmental crisis has deepened its roots in today’s world. Modern lifestyle has become sedentary. As per the theory of responsible consumption rational and efficient use of resources with respect to the global human population leads to responsible consumption. This study tried to explore the activities from the lifestyle of consumers that exhibits responsible consumption in respect of environment sustainability. Information regarding pro- environmental activities in their lifestyle was gathered through in-depth interviews to answer the question ‘Do their lifestyles exhibit responsible consumption?’ After conducting the interviews we found that respondents are very concerned about environmental issues but they are struggling to translate this into purchasing activities and barely tried to adopt some new innovative way in their lifestyle to achieve sustainability goals and very less participants heightened with feelings of empowerment and feel committed to responsibility considerations and responsible behavior towards environment.